Organizing Your Speech

Just as important is the organizational structure you choose.

It is often said, we speak to be heard, understood, and to be repeated. Topic selection is important. We choose topics we are passionate about. However, just as important is the organizational structure you choose. A well-organized speech enhances the audience’s understanding of your topic. When your speech is well-structured and easy to follow, it is more effective. A clear understanding of the different types of structures and when they are used will help you organize your speeches. The following are some structures you may find useful during your writing and delivery.

CHRONOLOGICAL: Chronologically organized speeches follow a sequence of events. When you speak about events linked together by time, it is best to engage the chronological organization style. Your main points are delivered according to when they happened and could be traced back in time in a chronological speech. Arranging main points in chronological order can help describe historical events to an audience and when the order of events is necessary to understand what you wish to convey. This style is effective when delivering Informative or when delivering demonstrative speeches about a series of events.

TOPICAL:  A topical structure organizes speeches by topics and subtopics. Break your speech into sections that explain major concepts related to your topic, followed by smaller and smaller subtopics. If your speech center’s main points on ideas are more distinct from one another, use a topical organization style. Your main points are developed separately in a topical speech and are generally connected within the introduction and conclusion. In other words, the topical style is crafted around main points and sub-points that are mutually exclusive but related to one another by the thesis. Use the topical style when elements are connected because of their relationship to the whole.

SPATIAL: A spatial structure organizes a speech by geography, the physical structure of the topic, or discusses the impact your topic has upon a region or the world. Spatial also refers to content that covers the physical landscape of a specific location. For example, if you are giving a speech about California, you may organize your presentation to imply movement from the North to the South; or from San Francisco to Monterey. 

CAUSAL: A causal structure organizes speeches to link a cause to an effect or its cause. Casual speech is also a way of talking that you use with people close to and trust. There are different words, phrases, and ways of speaking that you can use with your friends, your family members, and with people who are a similar age, social status, and personality to you.

COMPARATIVE:  A comparative structure organizes speeches by describing two or more objects and their shared and or different attributes. Show how your topic compares to another by examining similarities and differences.

As you select your topic, understand the style you will use to deliver that particular presentation. Develop a well-structured, clear, and organized speaking style, and you will always be heard, understood, and repeated. 

Author: HenryOMiller

Henry joined Toastmasters in 1997. He is presently a member of 4 Toastmasters clubs; two in Santa Cruz and two in San Jose. He is a DTM-4. Henry is an executive speech coach, humorist, and speechwriter. He is also a musician and a lyricist​ whose speechwriting approach is similar to his approach to songwriting.

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